Sunday, October 25, 2009
Transform your business. Build your audience.
While Mark Briggs stopped into class to talk about the new generation of journalism, I thought back on my first job as a paperboy. The shift to web journalism was already beginning at that time and I was losing costumers left and right. The change of business models was inevitable with a different demand for information. Tastes in information and what was posted began becoming more diverse and the idea of personalized news streams (blogs) began to take over. Anyone with a computer and an internet connection can get information custom tailored to their needs.
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That is a nostalgic piece of history that I believe we will lose in the future: the paperboy. What movie taking place in the suburbs doesn’t take advantage of the reckless paperboy chucking The Post through a window or knocking hot coffee onto a man in a bath robe? There’s even a video game that gives homage to the profession. While I don’t think that the newspaper itself will die the delivery system certainly seems as if it will change.
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